Free · On-Demand
Market Ready Program
Prepare your business to sell at markets, pop-ups, and vendor events.
Learn the business, financial, and day-of systems that can help you show up prepared and make better decisions about where and how you sell.
Cost
Free
Structure
4 Modules
Format
Virtual + On-Demand
Pace
Work on Your Schedule
The Program
Four modules take you from business basics to market day.
Start with your business foundation, then work through your finances, your market setup, and how to put the full plan into action.
Business Foundation
Business Foundations for Growth & Clarity
- Business structure and direction
- The role vending plays in your business
- Brand identity and Business Model Canvas
Money
Mastering Your Money
- Accounting systems and recordkeeping
- Pricing for profit
- Payments, reports, and understanding your numbers
Market Setup
Nuts and Bolts of Market Success
- Tents, tables, displays, and market gear
- Customer flow, signage, and pricing
- Working with organizers and other vendors
Put It Into Practice
From Preparation to Performance
- Market applications and preparation
- How you present and operate at an event
- Complete your Market Ready Plan
Who is Market Ready for?
Farmers, ranchers, crafters, makers, and other product-based businesses that currently sell—or want to sell—at farmers markets, craft fairs, seasonal pop-ups, mobile markets, and expos in Washington, Oregon, Idaho, or Alaska.
Kent Award
$300Additional support for City of Kent businesses
Eligible businesses can use the $300 award toward tents, signage, market applications, inventory, and other market-related expenses.
What's Next?
Put your Market Ready skills to work.
The Market & Vending Opportunities Scholarship can help eligible businesses access select markets, craft shows, pop-ups, and other vending opportunities at no cost.
Get Started
Ready to build your Market Ready Plan?
Register for the free on-demand course and start when it works for your schedule.
Program Support
Market Ready is partly funded by the City of Kent.
