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DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250206T224425Z
CREATED:20230223T221214Z
LAST-MODIFIED:20250206T224425Z
UID:10007186-1830211200-1830297599@businessimpactnw.org
SUMMARY:Business Expert Session: Marketing for Government Contracts
DESCRIPTION:This webinar was recorded on 02/23/2023 \nMarketing your products or services to government customers is much different than selling in the commercial sector. Explore the basics of how government customers buy and how you can position your firm to be considered with Tiffany Scroggs\, Program Director for the Washington State Procurement Technical Assistance Center (PTAC). Washington State PTAC assists businesses through the government-contracting marketplace.  Joining the Women-Owned Small Business (WOSB) Federal Contracting makes a business eligible to compete for federal contracts set aside for the program. \nAbout the Presenters: \nTiffany Scroggs – Washington State PTAC Program Director \n \nTiffany Scroggs is Program Director for the Washington State PTAC.  Her mission is to increase the number of government contracts that are awarded to Washington State firms.  Tiffany is a certified government contracting assistance counselor by the Association of PTAC’s and has obtained Federal Contractor Certification and Veteran Assistance Program Certification to assist Veteran Owned Businesses. Tiffany has BA in Communication from Western Washington University and a Masters Degree in Public Administration from The Evergreen State College.  Tiffany has worked with the small business community since moving to Olympia in 2003 and is an active Rotarian. \nThe Washington State PTAC assists businesses through the government-contracting marketplace. Washington PTAC’s mission is to increase the number of government contracts awarded to Washington firms so that those firms can grow. PTAC provides no cost\, confidential\, one-on-one technical assistance in all aspects of selling to federal\, state\, and local governments. Not In Washington State? Contact the PTAC serving your state by going to www.aptac-us.org. \n  \nJessica Vidican-Neisius – Washington Women’s Business Center Director \n \nJessica has been a successful business owner since 1995 and has worked across all disciplines involved in operating a small business. She possesses extensive knowledge of business concepts and a solid financial acumen. Jessica has built two restaurants and four WSDA certified food processing facilities\, with full responsibility for all aspects of business operations\, including strategic planning\, budgeting\, sales\, marketing\, product development\, human resources\, and mentoring talent. She has created and implemented training programs and has been responsible for assessing effectiveness of operational policies and procedures under 3rd party audit review. \nJessica possesses the skills and knowledge that will contribute to her success as a center director and is delighted to share her experience to help other business owners succeed. Jessica holds a BA in Community Studies and Graduate Certificate in Education from the University of California – Santa Cruz. She is National Cohort member of the Goldman Sachs/Babson College 10K Small Business Program.
URL:https://businessimpactnw.org/event/business-expert-session-marketing-for-government-contracts-2/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2019/09/440x220calendar-3.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250321T185403Z
CREATED:20250314T215422Z
LAST-MODIFIED:20250321T185403Z
UID:10008852-1830211200-1830297599@businessimpactnw.org
SUMMARY:Technical Essentials of Digital Marketing
DESCRIPTION:Learn the technical essentials for creating and launching engaging and successful marketing campaigns! \nIn the first part of this session\, we will discuss how to create a marketing plan using a straightforward template that helps you systematize your content creation and schedule a cadence of communication with your target customers. \nIn the second half\, we will walk through how to use digital marketing advertising platforms\, including Google and Meta. You will learn about pixels\, develop an understanding of how digital and social media paid advertising works\, the importance of email marketing\, and how to interpret the results of your campaigns. \nBring your questions for hands on assistance with navigating these sometimes-challenging digital platforms. \nPresenter: Andi Lucas – Founder & CEO\, Hummingbird Marketing Services LLC \n \nAndi Lucas is the Founder and CEO of Hummingbird Marketing Services\, now in its 10th year. She has more than 25 years of professional writing and editing experience as well as almost 15 years in digital marketing and web development. Andi is passionate about helping small businesses soar to new heights through one-of-a-kind website design\, tailored content writing\, engaging social media\, striking branding and design\, and intentional marketing strategies. \nThis session was recorded on 3.13.2025
URL:https://businessimpactnw.org/event/technical-essentials-of-digital-marketing/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2024/11/Calendar-banner-2024-Business-Expert-Session.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250411T195425Z
CREATED:20250411T195425Z
LAST-MODIFIED:20250411T195425Z
UID:10008863-1830211200-1830297599@businessimpactnw.org
SUMMARY:Tabletop Displays and Networking Events: Best Practices
DESCRIPTION:Tabletop Displays \nLearn the best tips and tricks for making an outstanding first impression! \nOur event expert\, Kristen Rask\, President of Urban Craft Uprising\, will share the secrets of creating an engaging tabletop display that will capture attention and draw event guests to your table or booth. Once your display has brought them over to learn about your business\, you need to know how to effectively connect with new people. We will explore tactics and strategies for becoming comfortable with networking\, whether you are an extrovert or an introvert\, including rehearsing\, relaxing\, relating\, and recovering. \nYou are encouraged to attend our annual showcase networking event\, Celebrating Dreams\, on Thursday\, April 24th\, 2025\, to practice and build your skills in a welcoming and supportive environment. \nPresenter: Kristen Rask – President\, Urban Craft Uprising \nKristen Rask opened a store called Schmancy in downtown Seattle in 2004. She started curating an annual show titled Plush You! at the shop that soon got international recognition. In its second year she received a book deal with f+w publishing to publish Plush You!: Loveable Misfits to Sew and Stuff. Since then she has come out with 7 more books; Creature Crochet\, Button and Stitch: super cute ways to use your button stash (f+w publishing)\, Yummy Crochet\, Teeny Tiny Animal Crochet\, Woodland Crochet\, Wizard of Oz Crochet and Peanuts Crochet which was written up about on Martha Stewart. She closed Schmancy after 11 years to focus on the growth of UCU. She joined UCU in 2008 and still says it’s her dream job. When she is not organizing events you can find her crocheting\, baking\, or reading. Craft organizing can be challenging but being able to work in the craft community is a dream come true. \nNetworking Events: Best Practices \nWe will explore tactics and strategies for becoming comfortable with networking\, whether you are an extrovert or an introvert\, including rehearsing\, relaxing\, relating\, and recovering. \nPresenter: Tiernan Madorno – The StageCoach & Professional Emcee\, Stage Savvy \n \nLast year Tiernan left big tech to do big community. Now as a professional emcee and event host armed with 20 years of cross industry magic from the likes of Microsoft\, Discovery Channel LLC\, the Kennedy Center and more\, she unites audiences and crafts moments that spark growth\, fuel learning\, and leave lasting inspiration. Tiernan is also known as The StageCoach\, helping folx deliver their messages with clarity\, confidence\, and charisma on any stage. \nHailing from the picturesque PNW\, Tiernan’s heart beats for social equity and community upliftment. She’s not just an emcee — she’s a passionate advocate\, leveraging her platform to champion underrepresented groups. Her mission? To create more room at the table and empower others to boldly pursue their purpose. \nPresenters: Tanise and Derrick Love\, Sync Seattle \n  \nThe mission of Sync Seattle is to intentionally build community through supporting Black Owned Businesses and Black Led Nonprofits. Founded by Derrick and Tanise Love\, we host networking events and experiences across the area to highlight amazing products and services offered by black entrepreneurs. We also champion causes and organizations that are led by Black Leaders. We host a monthly networking mixer called Vibes After 5\, which is our staple event. Vibes After 5 takes place on the 3rd Thursday of each month\, from 6p – 9p. Some other types of events that we have hosted are Karaoke Brunch\, Candle Making Rooftop Party\, Kayak Kick Back\, Spades and Uno Tournament\, Yoga and Brunch. We have supported Big Brother Big Sister of the Puget Sound\, Byrd Barr Place\, The Chyah Movement\, Acts on Stage\, Tubman Foundation for Health and Freedom and many more. Since our inception on May 12\, 2022\, we have hosted or collaborated for over 90 events impacting thousands. \nWebsite: syncseattle.com | IG: sync.seattle | TikTok: sync.seattle \nThis session was recorded on 4.10.2025
URL:https://businessimpactnw.org/event/tabletop-displays-and-networking-events-best-practices/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2024/11/Calendar-banner-2024-Business-Expert-Session.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250513T185612Z
CREATED:20250513T185319Z
LAST-MODIFIED:20250513T185612Z
UID:10008870-1830211200-1830297599@businessimpactnw.org
SUMMARY:Quality Jobs - Perspective from Job Seekers and Businesses
DESCRIPTION:The Quality Jobs initiative is a commitment to designing and developing a regional approach with workers\, employers\, job seekers\, community-based organizations\, economic developers\, and local municipalities to define\, support and promote quality jobs. We have launched this regional effort and are building a public/private coalition to advance an equitable economic recovery. Through this Initiative\, we hope to increase job quality by supporting strategies to provide self-sufficiency wages\, workplace safety\, worker engagement\, comprehensive benefit programs\, predictable scheduling and hours\, accessible hiring and onboarding\, and training and advancement opportunities. We hope you will join us! \nPresenter: Sean Moore – Senior Project Manager\, Workforce Southwest Washington \n \nI have had the opportunity of being a part of workforce development for the past 9 years\, focusing training\, recruiting and retaining local talent in Healthcare. Previous to this work\, I have worked primarily in marketing positions in the region and in Micronesia. \nThis session was recorded on 5.8.2025
URL:https://businessimpactnw.org/event/business-expert-session-quality-jobs-perspective-from-job-seekers-and-businesses-2/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2024/11/Calendar-banner-2024-Business-Expert-Session.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250711T190204Z
CREATED:20250711T185852Z
LAST-MODIFIED:20250711T190204Z
UID:10008903-1830211200-1830297599@businessimpactnw.org
SUMMARY:Empowering Futures: Navigating the Cyber World through Education and Resilience
DESCRIPTION:Join us for an enlightening keynote speech by an esteemed woman in technology and cybersecurity\, who brings a unique perspective as a disabled veteran. \nThis session\, titled “Empowering Futures: Navigating the Cyber World through Education and Resilience” delves into the critical realms of cybersecurity education tailored for both K-12 and adult learners. Our speaker will share her inspiring journey through the challenges and triumphs in technology and cybersecurity\, underscoring the importance of hands-on learning skills and entrepreneurship. \nThe speech will cover essential topics such as: \n\ndigital literacy\nAI governance\nthe pivotal role of parental involvement in learning about AI\n\nAttendees will gain valuable insights on creating safe online environments and understanding the dynamics of social media etiquette\, cyberbullying\, and how to effectively spot and counteract online predators and threats. This session is designed to equip educators\, business professionals\, and government representatives with the tools and knowledge to foster a more inclusive and secure digital landscape. \nThrough personal anecdotes and professional experiences\, our speaker will highlight her approach to education and consulting\, demonstrating how these services benefit schools\, businesses\, and government agencies alike. \nPrepare to be inspired and informed on how to empower the next generation of digital citizens and leaders! \nPresenter: Anna London – Founder and CEO\, Cyvergance.AI\, Inc. \n \nAnna London is a tour de force in the realms of technology\, entrepreneurship\, and beyond. As the Founder and CEO of Cyvergance.AI\, she spearheads innovations in artificial intelligence\, focusing on cybersecurity solutions that are reshaping the industry. Her contributions are not only technological—holding several AI patents—but also educational\, as she consistently shares her knowledge and insights as a lecturer and podcaster. \nAnna’s dynamic career path reflects her multifaceted expertise and experiences. From her early days as a professional runway model to becoming a respected US Army veteran\, her life story is one of constant evolution and resilience. This unique blend of experiences enriches her leadership at Cyvergance.AI\, where she infuses a global perspective shaped by her extensive travel and her heritage as a Potawatomi Native American descendant. Her commitment to education and empowerment extends into her role as an educator\, where she passionately engages with students on subjects ranging from cybersecurity to entrepreneurial spirit. \nAdding to her impressive resume\, Anna is currently pursuing a Juris Doctor degree\, specializing in cyber law. This endeavor highlights her proactive approach to understanding the legal frameworks that govern technology and cybersecurity\, further enhancing her company’s strategic positioning in the tech landscape. Anna’s expertise also spans strategic communications\, crisis management\, brand protection\, and public relations\, areas where she has proven her adeptness in navigating complex challenges and protecting organizational integrity. Her ‘Cyvergance with Anna London’ podcast on Spotify\, serves as a platform for discussing these critical issues\, influencing both peers and the next generation of tech leaders. \nDespite facing personal health challenges\, including a battle with colon cancer\, Anna has persevered with unwavering strength. Her survival and continued dedication to her professional and academic pursuits are a testament to her indomitable spirit. Anna London is not just a leader; she is a visionary whose life’s work continues to inspire and impact the tech world and beyond. Her holistic approach to technology\, combined with her commitment to legal studies and strategic communication\, positions her as a pivotal figure in shaping the future of cybersecurity and AI governance. \nThis session was recorded on 7.10.2025
URL:https://businessimpactnw.org/event/empowering-futures-navigating-the-cyber-world-through-education-and-resilience/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2024/11/Calendar-banner-2024-Business-Expert-Session.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20241017T210532Z
CREATED:20221014T203113Z
LAST-MODIFIED:20241017T210532Z
UID:10006507-1830211200-1830297599@businessimpactnw.org
SUMMARY:Water Cooler Session 1: Farm Bookkeeping Basics – Setting up Your Chart of Accounts
DESCRIPTION:As a follow up to our recent “Farm Bookkeeping Basics” Business Expert Session with Jocelyn Campbell\, we are happy to have her back for 2 Water Cooler Sessions. Each of these sessions will have a general topic with a brief demonstration by Jocelyn\, but also act as an open forum for further questions and discussion\, much like a “water cooler” conversation. This event is free to attend\, but registration is required. \nThis session will cover general bookkeeping topics\, as well as how to set up your Chart of Accounts. We will have plenty of time for follow up discussions\, so bring your questions! \nAbout the presenter: Jocelyn Campbell has accumulated 30 years of professional bookkeeping experience\, ranging from her family’s small business to corporate account management. Since 2008 Jocelyn has worked to support family-owned and solopreneur sized businesses of all types\, with a special interest in farms and non-profits. Together with her daughter Emily\, they offer expanded bookkeeping\, payroll\, and payroll tax services\, in addition to Jocelyn’s QuickBooks and accounting consulting. Jocelyn’s services and expertise have been in high demand throughout the local farming community of the Puget Sound \n  \nThis session was recorded on 12/8/2021
URL:https://businessimpactnw.org/event/water-cooler-session-1-farm-bookkeeping-basics-setting-up-your-chart-of-accounts-2/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2020/05/Website-Featured-Image-fbrc-e1631548103470.png
ORGANIZER;CN="Food & Farm Business Services (FFBS)":MAILTO:fbrc@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250319T181435Z
CREATED:20230626T165527Z
LAST-MODIFIED:20250319T181435Z
UID:10007490-1830211200-1830297599@businessimpactnw.org
SUMMARY:Business Expert Session: Understanding Credit
DESCRIPTION:Managing and understanding credit is an important part of the financial management of your business. In this session you will learn about types of credit\, how it affects your business and how to keep it healthy. We will also cover credit scores\, credit reports\, building and keeping a good score and what to watch out for with credit repair companies. \nAbout the Presenter \n \nChristine Buckley is the Director of the Loan Readiness Center\, an AASBC Accredited Small Business Consultant\, and a NACCC Certified Credit Councilor. She had been a small business owner and an advisor and coach for over ten years with Women’s Business Centers and the Loan Readiness Center at Business Impact NW. \nThis session was recorded on 6/22/2023
URL:https://businessimpactnw.org/event/business-expert-session-understanding-credit-2/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2024/11/Calendar-banner-2024-Business-Expert-Session.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250319T181342Z
CREATED:20240112T004506Z
LAST-MODIFIED:20250319T181342Z
UID:10008115-1830211200-1830297599@businessimpactnw.org
SUMMARY:Business Expert Session: Avoiding Fraud for Small Businesses
DESCRIPTION:An overview of trends and common scams with a focus of small businesses and consumers. \nThis presentation discusses common fraud schemes and scams employed by bad actors that typically target small businesses and consumers. The information will discuss common trends\, things to watch for\, ways to avoid and mitigate losses\, and what to do if you suspect you’ve been scammed\, as well as a brief discussing on emergent technology such as AI and how it has begun to change the landscape. \nAbout the Presenter – Tucker Kraght \n \nTucker Kraght is an Attorney licensed in the State of Washington and Oregon. He served as an Anti-Money Laundering Investigator with Umpqua Bank from 2021 to 2023 and was a personal banker and small business banker with Umpqua beginning in 2020. Prior to his time with Umpqua Bank he served with the Oregon Department of Justice Criminal Justice Division as a clerk assisting in organized crime\, racketeering\, and white collar crime investigations\, he was a Deputy District Attorney for Lane County\, Oregon\, and maintained his own private practice focusing on business incorporation\, contract drafting\, and litigation support. He also served as a pro bono attorney for the Lewis and Clark Law School Small Business Legal Clinic\, assisting small and minority businesses and entrepreneurs. \nThis session was recorded on 1/11/2024
URL:https://businessimpactnw.org/event/business-expert-session-avoiding-fraud-for-small-businesses-2/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2024/11/Calendar-banner-2024-Business-Expert-Session.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20271231
DTEND;VALUE=DATE:20280101
DTSTAMP:20250319T181237Z
CREATED:20240509T210318Z
LAST-MODIFIED:20250319T181237Z
UID:10008306-1830211200-1830297599@businessimpactnw.org
SUMMARY:Celebrating Dreams Business Expert Session: Leveraging AI for Business Growth
DESCRIPTION:Is your workload overwhelming? Ready to streamline your operations? \nDiscover how AI tools like ChatGPT and Microsoft Copilot can help your business. And you! \nIn this interactive workshop\, you’ll learn how AI can: \n\nGenerate fresh content ideas in seconds\nCraft compelling marketing plans\nDevelop essential business plans with ease\nDesign eye-catching logos\nSupport wellness goals to avoid burnout\n\nYou’ll walk away with practical AI skills that you can start using in your business today! \nAbout the Presenter: Dana Rozier – ChatGPT Consulting \n  \nDana Rozier is a former teacher\, writer\, and entrepreneur dedicated to simplifying AI for women business owners. Her mission is to deliver practical AI strategies that help you save time\, streamline operations\, and thrive in today’s rapidly changing world. \nThis session was recorded on 5/9/2024
URL:https://businessimpactnw.org/event/celebrating-dreams-business-expert-session-leveraging-ai-for-business-growth/
LOCATION:On-Demand BES\, Online
CATEGORIES:On-Demand
ATTACH;FMTTYPE=image/png:https://businessimpactnw.org/2019/wp-content/uploads/2024/05/CD24-Webinar-Banner-on-demand-1.png
ORGANIZER;CN="Business Impact NW":MAILTO:coaching@businessimpactnw.org
END:VEVENT
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