Launch Your Business

The Small Business Digital Accelerator Program supports small businesses and entrepreneurs across WA state who are interested in becoming online sellers or looking to optimize their online selling. Throughout the program, Amazon's selling platform will be the case study that entrepreneurs can look to expand their footprint.

Use of the Amazon platform is not required to participate in the program. Businesses who have an established product, based in Washington State, and are ready to engage with the material and live session will get the most out of this training.

Program Highlights

  • Class format will include 3-4 hours of on-demand videos, readings, and handouts. Participants can watch and review at their own pace.
  • In addition this course will include weekly 1.5-hour live sessions. The live session will be held virtually and recap the week's materials, include facilitated discussions, and provide opportunities for students to meet each other through breakout sessions.  

What's Covered

Weekly Agenda


Live Weekly Sessions


10 – 11:30 am

August 18 Week I: Business Model and Value Propositions, Financial Management, & SWOT Analysis  August 24
August 25 Week II: Internal and External Assessments, Strategic Planning  August 31
September 1 Week III: Establishing and Growing Your Digital Presence, E-Commerce Platforms and Analytics, Cyber Security and Intellectual Property, Amazon Academy and SBA Resources  September 7
September 8 Week IV: Financial Planning and Forecasting, Financing Options  September 14
September 15 Week V: Supply Chain, Distribution, and Inventory Management; Internal Operations   September 21
September 22 Week VI: Revisit Session 1 and 2 Assessments, Pitch Presentations          September 28

  • Session One: Back to Business Basics
  • Session Two: Business Assessment
  • Session Three: Pathways to Digital Growth
  • Session Four: Strategic Growth Financing 
  • Session Five: Getting Operations Right
  • Session Six: Setting it all Into Action 
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Cost: Free!

Eligibility: Open to all business owners in Washington State with a product based business.

Time Commitment:

  • 3-4 hours per week of core on demand content
  • 1.5 hour weekly live online sessions each Wednesday

Registration and Information:

  • Where: Held Virtually. Links provided at registration.
  • Time: Live weekly sessions held from 10:00-11:30am on Wednesdays

To request further information, please contact [email protected]


2022 Holiday Shopping Opportunities Program (Optional and by application only after course completion)

Businesses that complete all six weeks of training and attend the live virtual session will be eligible to apply to participate in the Holiday Shopping Opportunities Program. In partnership with Amazon, Business Impact NW will select 5-15 businesses to sell at live pop-up vending events throughout Puget Sounds during the 2022 Holiday Shopping Season.

In addition to selling products in person, selected businesses will be promoted through Amazon, Business Impact NW, and other partners’ digital channels in anticipation of Small Business Saturday. 

If class demand exceeds available spots, Business Impact NW reserves the right to prioritize businesses that have been in business for more than 1+ year, a product to sell, and established operations. 

Planned or excused absences will not prevent participants from being eligible for the 2022 Holiday Shopping Opportunities Program 

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This accelerator is part of the Endeavor NW initiative & proudly sponsored by Amazon.

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